SOLUTIONS FOR MARKETING

Marketing teams build data-rich campaigns—no developers needed

From lead capture to event management, create intelligent forms that adapt to responses, validate in real-time, and deliver actionable insights—all without writing code.

WHY MARKETING TEAMS CHOOSE altx

Own your data collection. No IT tickets.

Build Forms Yourself

Describe your form in plain English—AI generates it instantly. No coding, no design skills, no waiting on developers.

Smarter Lead Qualification

Forms that ask follow-up questions based on answers. Validate emails, budgets, and company info in real-time. Route qualified leads automatically.

Insights, Not Just Data

Ask your data anything: "Which leads from the webinar have $100K+ budgets?" Get instant answers with source citations.

SEE IT IN ACTION

Real marketing workflows. Real results.

See how marketing teams use altx forms to capture better data, qualify leads faster, and turn responses into actionable insights—all without technical help.

Smart Lead Qualification

Challenge: Sales wastes time on unqualified leads with unknown budgets and vague timelines.

Budget selection triggers tier-specific questions, company size shows relevant features, calculated scoring formula ranks leads by fit—sales gets a dashboard sorted by priority with complete context.

50%

less time on unqualified leads

Conditional logicCalculated scoringDashboard analytics

Event Registration with Upsells

Challenge: Low-quality registrations, high no-show rates, missed upsell opportunities.

Session selection triggers speaker Q&A signup fields, VIP ticket unlocks exclusive dinner option, dietary preferences captured in structured table format, payment collected upfront via integrated checkout.

35%

higher attendance rate

Dynamic questionsPayment integrationStructured data

Adaptive NPS Surveys

Challenge: Generic NPS surveys miss the "why" behind scores—low response quality.

Score 0-6 triggers "What disappointed you?", score 9-10 asks "What made it great?", promoters get referral request fields, detractors flagged in dashboard for immediate follow-up—RAG analytics identifies common themes with citations.

3x

more actionable feedback

Branching logicRAG theme analysisDashboard alerts

Post-Webinar Lead Scoring

Challenge: Hard to identify hot leads from webinar attendees—everyone gets same follow-up.

Post-webinar survey asks "Interested in demo?", "Timeline to buy?", "Decision maker?"—AI scores responses and ranks hottest leads for sales, with chat analytics pulling out common objections.

10x

better lead prioritization

Lead scoringRAG analyticsRanking

Intelligent Market Research

Challenge: Static surveys don't adapt to respondent profiles—miss deeper insights from key segments.

Industry selection shows relevant product questions, company size triggers budget-specific questions, open responses analyzed for themes with citations—ask "What features do enterprise users want?" and get ranked list with quotes.

5x

faster insight extraction

Adaptive branchingTheme analysisConversational queries

Beta Program Signups

Challenge: Too many beta applicants—no way to identify best fit, power users, or vocal advocates.

"How often would you use this?" and "What's your main use case?" combined with engagement level creates a score. Analytics ranks applicants by fit and enthusiasm—invite top 10% first, with clear reasoning for each pick.

90%

better beta participant fit

Scoring formulasRanking with citationsExplainability

Partner Onboarding

Challenge: Partner applications incomplete, no tiering, manual approvals slow everything down.

Partner type (Reseller, Affiliate, Technology) shows different questions, revenue bands determine tier, W-9 upload auto-extracts tax info, multi-stage approval (legal → finance → partnerships) with e-signatures.

2 weeks → 2 days

onboarding time

Document extractionMulti-stage approvalsE-signatures

Content Download Qualification

Challenge: Everyone downloads the whitepaper, but hard to know who's actually interested vs. tire-kickers.

"What's your role?" shows different follow-up questions, "Planning to implement?" triggers timeline questions for high-intent leads, calculated score formula ranks by purchase intent—dashboard shows hottest leads with complete qualification data.

4x

higher conversion to SQLs

Role-based branchingIntent scoringDashboard prioritization

Viral Contest Management

Challenge: Running contests with fake entries, eligibility issues, and manual winner selection is time-consuming.

Email validation prevents duplicates, "Refer a friend" shows bonus entry fields, country/age checks for eligibility, random selection weighted by referrals, winner notification automated with prize fulfillment tracking.

300%

increase in qualified entries

Validation rulesReferral trackingAuto-selection

Smart Referral Programs

Challenge: Customers refer friends, but tracking who referred whom and reward distribution is manual chaos.

Referrer fills form with friend details, friend gets personalized email with referrer's name, friend's signup triggers reward calculation (tiered based on friend's plan), both parties get reward codes automatically, analytics show top referrers with conversion rates.

5x

more referral conversions

Relationship trackingTiered rewardsConversion analytics
MARKETING FEATURES

Everything marketers need. Nothing they don't.

AI Form Builder

Describe your form, AI builds it—no templates, no drag-and-drop.

Smart Branching

Questions adapt based on answers—ask the right questions at the right time.

Auto Lead Scoring

Built-in formulas rank and route leads based on qualification criteria.

Ask Your Data

Chat with your responses—get instant insights with source citations.

Real-time Validation

Validate emails, domains, phone numbers—prevent fake submissions.

Payment Integration

Collect payments for events, products, or services—integrated checkout.

Custom Branding

Match your brand—colors, logos, fonts, custom domains.

Multi-language Forms

Create forms in any language, auto-translate responses for analysis.

Ready to transform your marketing forms?

Start building intelligent forms that qualify leads, capture better data, and deliver insights—no developers, no IT tickets.

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